Company Profile

Company Profile

Bazhou SHUNFEI Household Products Co., Ltd. (hereinafter referred to as SHUNFEI) was established in 2020 and is located in Bazhou City, Hebei Province. It is a manufacturing enterprise integrating R&D, production, and sales of home storage and gardening products. Its main product lines include storage baskets, laundry baskets, shelving units, trash bins, and other home storage items, as well as root-control flowerpots (Qingshan Pots), pot trays, and other gardening supplies. The company also offers OEM services and custom processing tailored to customer requirements. Currently, the company employs 38 staff members, including 18 in production, 4 in technology, 12 in sales, and 2 in quality inspection. It operates a complete production line covering injection molding, blow molding, assembly, and quality control, and owns its own molds. Its primary sales channels are e-commerce platforms such as Pinduoduo (under brands like Huagu Xi, Jinhoulong Home Selection, and Jianju Storage Selection) and JD.com. Meanwhile, the company is expanding into overseas markets for gardening products. Annual revenue stands at approximately RMB 12 million, with R&D investment accounting for about 4% of total revenue. The company’s three core private-label brands are SHUNFEI, Shunhui, and Hongshengzhijia. Its business model combines direct factory sales, custom processing, and engineering‑related supply, and it can provide OEM services or modify product specifications according to customer needs.

Learn More
Product
Water collection box flower pot tray
Water collection box flower pot tray

A 360° silent castor flower pot tray with a drawer-style water collection box, made of thickened PP material, can support about 50 kg per tray, and is compatible with flower pots ranging from 15 to 40 cm in diameter. It’s ready to use right out of the box, with leak-proof water collection that keeps your floor clean, smooth and quiet movement, and suitable for potted plants in various settings.

View More
Thickened flower pot tray
Thickened flower pot tray

The thickened flower pot tray is equipped with 360° omnidirectional silent wheels, features raised edges to store water and prevent overflow, has reinforcing ribs for stable load-bearing, fits pots of various sizes, can easily move large potted plants, and ensures no leakage during watering, effectively protecting floors and countertops.

View More
Flower pot tray base
Flower pot tray base

This flower pot tray base is made of thickened polypropylene, featuring radial reinforcing ribs, cross-shaped positioning grooves, and silent casters, allowing you to easily move heavy items such as flower pots, bottled water, and home appliances. It also offers water collection and leak-proofing as well as anti-tip protection, making it suitable for a variety of home settings.

View More
Storage basket for odds and ends
Storage basket for odds and ends

This multipurpose storage basket is made of thickened PP material, equipped with four swivel casters for easy pushing and carrying, and features a one-second open-and-fold design. Its full‑panel hollowed-out structure ensures breathability and prevents odors, while its generous 45L capacity meets diverse storage needs. Directly supplied from the factory, it’s also suitable for cross‑border sales.

View More
Kitchen trash can
Kitchen trash can

This kitchen trash can features a slim, three-tiered vertical design, fitting snugly into cabinet and refrigerator gaps measuring 15–20 cm. The top tier includes a lid‑equipped, no‑bend‑over food waste bin, while the middle and bottom tiers provide storage for groceries and heavy items. Equipped with omnidirectional casters for easy mobility, it combines storage and waste disposal in one convenient unit.

View More
Bedside table trolley
Bedside table trolley

The SHUNFEI bedside table trolley is crafted from thickened, eco-friendly PP material, featuring a multi-layer storage structure and equipped with swivel casters with brakes for easy mobility. Its dual-opening drawer design ensures convenient access, while occupying only 0.2㎡ of space. With its creamy‑style appearance, it complements a variety of home décor settings.

View More
Folding shopping cart
Folding shopping cart

This multifunctional folding shopping cart combines storage, transportation, and mobility in one, supports one-touch quick folding, and is suitable for various scenarios such as supermarket shopping, outdoor camping, and household storage.

View More
Floor storage rack
Floor storage rack

The floor-standing storage rack is a black-and-white engineering-plastic model, featuring a four-post snap-fit stable structure. Each layer can support 3–5 kg, with adjustable shelf heights, making it suitable for storage needs in kitchens, bedrooms, dormitories, and other settings.

View More

Recommended Cases

Recommended News
The company’s new office and sample exhibition area have been officially put into use.

2026-09-22

The company’s new office and sample exhibition area have been officially put into use.

On August 12, 2026, the brand-new office and sample exhibition area of Bazhou SHUNFEI Household Products Co., Ltd. was officially put into operation. The new premises feature a tiered layout, including a reception showroom, an office area, and a large conference and training space. The sample showroom displays all categories of home and garden products, organized by product series, allowing customers to view samples, negotiate, and confirm orders in one stop. This venue upgrade lays the hardware foundation for welcoming domestic and international clients and supporting the company’s continued business growth.

View More >
The production base has completed the expansion of its production lines, increasing the annual capacity of the Storage series to 6 million units.

2026-09-22

The production base has completed the expansion of its production lines, increasing the annual capacity of the Storage series to 6 million units.

On July 8, the production base expansion project of BAZHOU SHUNFEI Household Products Co., Ltd. was officially put into operation. The company added standardized factory buildings and six automated injection-molding production lines, upgraded its warehousing and sorting areas, and increased the annual capacity of its core products to 6 million units. It has also established a comprehensive batch-by-batch quality-inspection and finished-product sample-retention traceability system, optimized production scheduling, and reduced lead times for standard products to within 15 working days, thereby strengthening its ability to ensure timely supply during peak seasons.

View More >
“United in Heart and Step” 2026 Spring Outdoor Team-Building Event Successfully Held

2026-09-22

“United in Heart and Step” 2026 Spring Outdoor Team-Building Event Successfully Held

On May 16, SHUNFEI Household Products Co., Ltd. of Bazhou City held its “United in Heart, Moving Forward Together” spring outdoor team-building event, with all employees participating. The activities featured cross-departmental team challenges such as tug-of-war, relay races, and blindfolded collaboration, complemented by a barbecue and an open-air sharing session where veteran employees shared their personal growth stories. The event aimed to strengthen team trust and integrate collaborative synergy into daily work.

View More >
Showcasing at the 139th Canton Fair, SHUNFEI welcomed buyers from 18 countries and regions.

2026-09-22

Showcasing at the 139th Canton Fair, SHUNFEI welcomed buyers from 18 countries and regions.

During the 139th Canton Fair, Bazhou SHUNFEI Household Products Co., Ltd. showcased its home storage and gardening product lines, exhibiting over 80 items, including several new products unveiled for the first time. The company welcomed more than 160 buyers from 18 countries and regions, reached preliminary agreements with over 20 clients for sample shipments and quotations, and observed that overseas customers place greater emphasis on a product’s specifications, delivery timelines, and overall packaging capabilities.

View More >

Message

Message